SEO, or search engine optimization, is the process of optimizing a website or online content to improve its ranking and visibility on search engines such as Google. SEO training can be a valuable investment in your career as a marketer or business owner.
SEO involves optimizing your website and content for both search engines and users.
SEO is a cost-effective way to market your business online.
By learning SEO techniques, you can optimize your website or online content to rank higher in search engine results pages (SERPs), which can lead to increased visibility and traffic to your site.
SEO is not a one-time fix but rather a continuous process. By learning SEO techniques and implementing them over time, you can enjoy long-term benefits such as higher search engine rankings and increased traffic.
SEO is a highly sought-after skill in the digital marketing industry. By learning SEO, you can enhance your job prospects and open up opportunities for career advancement.
SEO Life Cycle
Offline/off page Optimization
Online/on page Optimization
Off page Optimization (Search Engine Marketing)
History of search engines
Free Press releases
Traffic Sources Reports
Trade lead posting
Rss Feed Marketing
Introduction to Offsite Optimization
Social media Optimization
Hosting of Google sitemap
Submission to search engines
Linking Building Methodology
Types of Linking Methods
Search engines vs. Directories.
Blog Creation & Blog commenting
Creation of forums, participating in forums
Participating in groups & Creation of new groups
Keyword analysis, website analysis, Competitors Research and Analysis
Link building Concepts, One way linking / two way link building advantages
On page Optimization
How to Choose Domains.
Seo lead qualifying and closing strategies
Pre Optimization Report
Key word research
Competitors’ website analysis
Rewriting robot friendly text
Header Tags Optimization
Title Tag Optimization
Meta Tag Optimization
SEO Content Writing
Image Tag Optimization
Key words Optimization
Anchor Links Optimization
Seo Website Architecture Planning
Alt Tag Optimization
Website structure Optimization
Body text and content Optimization
Sitemap for link Optimization
XML Sitemap Creation
Rss Feed Creations
HTML coding optimization for seo standards
How to do Effective Website design for search engine optimization
Identification of unique visitors and return visits to websites.
How to write SEO friendly Content, content research and content Re-writing
Monitoring website ranking with different keywords
Difference between White Hat SEO and Black Hat SEO.
How to do Seo for Static Websites and Dynamic websites.
Constant research of updated technology for better positioning
Anatomy of Google, yahoo, msn and major search engines
Renewal of expiry trade leads and posting new trade leads
Research on current popular directories and site submission
Changing methodology with change in search engine algorithm
Social Media Optimization
Social Networking Sites. (Twitter, Linkdin, Facebook etc)
Social Bookmaking Sites. (Stumbleupon, delicious, reddit etc)
Pay Per Click (PPC)
PPC or Pay per Click Campaign Management.
Alexa ranking Tool
Page rank Tool
Seo Tools and Usages.
Google Analytics Tool
Google Webmaster Tool
Keyword Research Tools
Competitive Analysis Tools
Website Traffic Analysis Tools
Website Quality Analysis Tools
Project Evaluation and Feedback.
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